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BigAdda Eyes $4-5 mn Revenue; The Myth Of Registered Users

Aug 31, 2008 5:56 AM

BigAdda, Reliance ADAG’s social networking play, is eying $4 - $5 million (approx Rs 17 crore)  within the next 12 months, expecting a majority of the same to come from advertisements. ET quotes COO, Shivanandan Pare, stating BigAdda began earning revenue since June this year, albiet an amount too negligible…

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Posted In: Advertising, Research & Metrics, Companies, ADAG, BigAdda

BigAdda Launches Mobile App, Wap Site and SMS Features; Mobile Number Ids

Aug 26, 2008 2:48 PM

BigAdda, Reliance Entertainment’s social networking play, has gone mobile with a mobile app, wap site and SMS features. The Big B(eta) seems to have gone well, considering they first launched the mobile app to ease Amitabh Bachchan’s blogging pains. The app, titled MobileAdda, supports Nokia (NYSE: NOK), Sony (NYSE: SNE),…

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Posted In: Mobile, Social Media, Companies, ADAG, BigAdda, Reliance Entertainment

BigAdda Launches Mobile Blogging Application With Big B(eta)

Jun 26, 2008 11:32 AM

Its hard to resist a headline like that. Reliance ADAG’s love affair with the Bachchan’s continues, this time in the form a mobile blogging application called MoBlog developed especially for Amitabh Bachchan. The re-designed blog features a mobile shaped left navigation featuring twitter-esque updates from Big B (or possibly his…

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Posted In: Entertainment, Movies, Bollywood, Mobile, Social Media, Companies, ADAG, BigAdda, Reliance Entertainment

Kolkata Knight Riders Ties Up WIth Contests2Win; Shah Rukh Khan To Blog

May 13, 2008 11:40 PM

Kolkata Knight Riders has tied up with Contests2win.com for its website, Kolkataknightriders.com. According to the release, 6 contests are currently live and another 5 are in the pipeline. I tried out Hangman, and failed on all counts. Definitely not an KKR expert. The games will be plugged into a loyalty…

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Posted In: Entertainment, Movies, Bollywood, Companies, ADAG, BigAdda, Network18, Web18

Orkut Launches Applications, BigAdda Gets BigB On The Day MySpace India Is Launched

Apr 17, 2008 9:30 AM

—Google (NSDQ: GOOG) owned Orkut, widely acknowledged as the social network with the largest Indian community, launched applications today. Orkut has been building up to the launch of applications on its blog for a while now, highlighting apps like Reading Social, TypeRacer (I’ve won every game I’ve played so far),…

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Posted In: Companies, ADAG, BigAdda, Google, Orkut

BigAdda Launches Multilingual Messaging In 8 Languages; Holi T-Shirts With Myntra

Mar 3, 2008 11:54 AM

Reliance ADA Group’s social networking portal BigAdda has announced that they have launched multiple messaging: users can now post scraps Hindi, Marathi, Gujarati, Bengali, Tamil, Telugu, Malayalam and Kannada. I tried scrapping in Hindi - using both Firefox and IE - and the transliterated text wasn’t added to the scrap.…

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Posted In: Companies, ADAG, BigAdda

BigAdda Claims 1.2 Million Users

Jan 8, 2008 6:56 AM

Reliance ADA Group’s social networking site BigAdda has released some stats on usage on it’s site. The stats: —The site claims to have 1.24 million users, adding 12,000-15,000 a day, and is targeting 10 million users by 2010—India’s top 20 cities accounting for 50 percent of users. —40 percent users…

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Posted In: Research & Metrics, Companies, ADAG, BigAdda

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