Rovi Acquires Recommendations Service MediaUnbound
Rovi, formerly Macrovision (NSDQ: MVSN), has acquired a small content personalization and recommendation software firm MediaUnbound, for an undisclosed sum. MU was founded in 2000 by Harvard undergraduates and its clients have included Napster, MTV Networks (NYSE: VIA), NTT DoCoMo (NYSE: DCM) and HMV (LSE: HMV).
Posted In: Money, M&A & Venture Capital, Mergers & Acquisitions, mediaunbound
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