Finnish handset maker Nokia plans to do a trial of its mobile television broadcasting in India. The trial, using Nokia’s open standards based digital video broadcast handheld technology (DVB-H), is expected to be done early 2007 in association with state-run Doordarshan, reports Reuters. Nokia has chosen India because it’s the world’s fastest growing mobile market and it also has a significant marketshare in India.
“During this pilot, Doordarshan will test the reception quality of the broadcast coverage, and explore the myriad of options of supporting different service schemes, such as advertising and interactive services,” Nokia said in a statement. In India, other mobile TV technologies are also in the process of being readied for trials. Koreans are pushing T-DMB in India, while Qualcomm is pushing MediaFlo. On the other hand, European vendors favour DVB-H for mobile TV.