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@pc2010: Forrester’s McQuivey: The Truth About What We’re Paying For Content

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People love to debate the merits of free vs. paid content. But overlooked in all this is the cost of access to that content—that’s where the action is. We’re paying more than we ever have to receive our movies, news and music, according to Forrester analyst James McQuivey. Here’s his full presentation on what we’re consuming, what we’re paying for it, and what that means for content companies. He delivered the talk at our recent paidContent2010 conference.

Video of McQuivey’s session is here.

Mar 1, 2010 3:24 PM ET

Family Tv Phones Laptop Photo: Corbis / A.Chederros


Posted In: Entertainment, Media & Publishing, Research & Metrics, Research, Events, ContentNext Events, paidContent 2010, forrester, james mcquivey

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