Nokia And Facebook Working On Mobile Deal; Could Involve Investment
An exclusive story at our sister site PaidContent.org: Nokia (NYSE: NOK) and Facebook are working on a mobile deal, with Facebook being ported on to Nokia handsets; the Facebook placement could be as prominent as the YouTube button on the main screen of the iPhone, and a major slot within Nokia retail products’ displays. Importantly, discussions have involved Nokia picking up a stake in the company, but talks are in early stages. More at Paidcontent.org.
The implications for India are significant: Indians form the largest community on Orkut, Google’s (NSDQ: GOOG) social network, but Facebook and others have apparently been gaining ground. At the same time, Nokia leads the handset market, and a tie-up with Nokia could help Facebook in India, since it already has a mobile version. Google has made significant changes to Orkut over the past year, but the mobile features haven’t been launched yet. There’s no GPRS site, and Orkut is reportedly taking the SMS route to the mobile. Their platform Android is expected to change that, though.
Posted In: Mobile, Social Media, Companies, Google, Orkut, Nokia

Comments (2)
Jan 21, 2008 12:55 AM
This is a very informative article. Thanks
Jan 21, 2008 4:13 AM
Wonder how they fit the UI on a small mobile screen… They really have to do some major redesign. Good for Nokia though, and propably for Facebook too.
Jan 21, 2008 5:06 AM
Owning content and channel through which the content is delivered seems to be a winning combination. however the strategy is not complete without total / partial participation from service providers. Nokia should also look to own a stake with some or most of the prominent service providers. It could be mutual benefit deals.
Apart from business perspecitive
1. Delivering a rich user expereince with device R&D;is also a challenge which Nokia can’t escape with above strategy
2. There is no point buying many companies with similar or over lapping business products. Nokia should only look to make friends(or eliminate) prominent leaders in those service areas with its strong position in Handset market
-Srikanth Bogadapati
Jan 21, 2008 7:53 AM
This is not surprising news, too bad for Yahoo, though!
Jan 21, 2008 8:17 AM
If Nokia purchases a stake in Facebook, the company will join Microsoft and Hutchinson Whampoa…
Hutchinson Whampoa owns Three, the mobile network provider which has struck an alliance with Ebay and Skype.
Nokia is also the preferred provider of mobile phones for Three.
What does that mean? Expect Facebook to turn up on Three Mobiles pretty soon indeed.
Jan 21, 2008 10:24 AM
This is worst idea of Nokia….Nokia can do better with oue Facebook alliance.
Jan 21, 2008 10:52 AM
Marek—Facebook is already mobile. The interface varies but I routinely do my updates from my handset.
Jan 21, 2008 11:38 AM
So this would be a lot bigger than the Facebook link that’s on Blackberries now for instance?
Jan 30, 2008 6:19 PM
Daisy, it could be bigger for Facebook because FB’s core market is still college students, and Blackberries are more of a corporate handset. Nokia’s big in US college campuses, but probably not as big as Motorola and SonyEricsson though.
If Nokia has a stake in Facebook then there is considerably more incentive to give them better placement on the handset deck than FB currently enjoys on Blackberry.
But Nokia’s other agenda may be to use FB to promote the use of new apps that are only compatible with their newest, high-end handsets. That could be bad for FB because that would be a smaller still slice of the US college market.
All speculation, of course. Let’s see if a deal eventuates and if so, what they disclose about the terms.
Mar 10, 2008 8:36 AM
nokia could really embed facebook into the mobile world. ex. friends in your area; upload directly to fb or other stuff like that
Mar 21, 2008 11:35 AM
For thoses out there who don’t want to wait, you can install a 3rd party Facebook application on your phone now. MobileFacebook is the first Facebook mobile application for phone. Works on nokia, motorola and samsung + others.
http://www.mobilefacebook.net
The functionality is still primitive but you can view your friends, events, update your status and send notifications.
May 21, 2008 8:13 AM
If Nokia has a stake in Facebook then there is considerably more incentive to give them better placement on the handset deck than FB currently enjoys on Blackberry.
May 22, 2008 1:52 AM
This is worst idea of Nokia…. Professional photoshop projects
Nokia can do better with oue Facebook alliance.
Jun 18, 2008 1:42 AM
Facebook on Nokia!!!!! If it is true, than it will be the best combination ever. Both are the leaders in their field. This effort of joining mobile industry with social networking is really great.
Aug 6, 2008 7:58 AM
It will rock the market of nokia mobile phones…..............
Aug 14, 2008 9:31 AM
This is a great strategic move and will increase the market share for Nokia and popularity for Facebook
Sep 24, 2008 11:00 PM
What ever came of this collaboration? Did Nokia eventually invest? Anyone?
Sep 24, 2008 11:04 PM
I can’t find anything that really says what came of this…
Nov 6, 2008 7:45 AM
I think this is one of the smartest things mobile phone providers could do, and indeed, the idea seems to have stood the test of time, as I am seeing mobile providers advertising facebook an myspace integration quite regularly now. I think these sort of social network sites have proven their here to stay and as another form of online communication provide a perfect match to mobile providers.
Dec 12, 2008 3:03 AM
Waoo great post!
Jan 2, 2009 10:30 AM
That was a good news..but where is the deal now headed. please keep informing about these kind of deals.
Jan 5, 2009 6:32 AM
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Jan 12, 2009 9:27 AM
......
Jan 13, 2009 10:55 AM
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Feb 2, 2009 5:58 PM
That would be amazing if they were to do that deal. I think it would open up a new era with phones.
Feb 2, 2009 5:58 PM
I cant wait for the new app to come out.
Feb 4, 2009 3:50 PM
This would be great if it happened.
Feb 5, 2009 1:38 AM
Holy crap, Nokia spends a lot of money. Research departments should be making technology, but they are just buying it up instead. I guess it’s smart not to re-invent the wheel, but it definitely isn’t as fun to buy stuff up than to make it yourself. :)
Feb 20, 2009 3:15 PM
Yeh they do spend alot, you would think based on that they would have better phones and products.
Apr 20, 2009 10:46 PM
I think that could be a great start to something that could be very popular among Nokia users.
Apr 27, 2009 6:11 AM
This is worst idea of Nokia….Nokia can do better with oue Facebook alliance.
May 6, 2009 10:01 AM
can anyone suggest where to buy cheapest e71 nokia’s handset. Can anyone also share reviews about it.
May 14, 2009 10:44 AM
When the hell are they going to release this Facebook app already? I’ve had my E71 since last August (2008) and I can’t understand what the effn delay is!
May 23, 2009 6:58 AM
thanks..
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