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Internet Usage Jumps 27% Reports ComScore

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More than 28 million people in India aged 15 and older accessed the internet from home and work in May. This represents a 27% increase over last year. Do note this report excludes traffic from public computers, including cybercafes as well as acces from mobiles/PDAs. More on the methodology can be found here. Some findings from the release below:

SEE ALSO: Much Ado About Comscore…

—The average Indian Internet user visited the Internet 25 times during the month and was online for 28 minutes per visit.

— Those between the ages of 15-24 were the heaviest Internet users among all age segments, spending nearly 12 hours online per month on average.

— Some of the fastest growing Web site categories during the past year included Maps (up 64%), Sports (up 60%), Entertainment—Movies (up 55%), and Finance—News/Research (up 52%).

—Internet peneteration stands at just 3% of the total population.

More on how sites ranked after the jump

Google (NSDQ: GOOG) properties reigned supreme with nearly 20 million visitors in May, growing an average 35% over last year.

—Google Search had 17.1 million visitors (+38%)

—Youtube drew 6.3 million visitors (+131%)

—Orkut attracted 9.3 million visitors (+39%)

—Blogger drew 7.3 million visitors. (102%)


Top 15 websites (# unique visitors)

1 Google         (+35%)
2 Yahoo         (+28%)
3 Microsoft         (+11%)
4 Rediff         (+19%)
5 AOL (NYSE: TWX)              (NA)
6 NIC.in         (+5%)
7 TIL               (+195)
8 Wikipedia         (+21%)
9 Naukri         (+55%)
10 eBay               (+19%)
11 Indian Railways   (NA)
12 CNET (NSDQ: CNET) Networks   (+20%))
13 Ask Network   (+9%)
14 BharatMatrimony   (+46%)
15 Monster         (+16%)

Jul 24, 2008 12:22 PM ET

Posted In: Research & Metrics

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