The Ministry of Tourism has tied up with YouTube to host 18 promotional films, reports DNA. The Incredible India channel is hosted here. Strangely enough, the “India” account was created on “December 15, 2005”, though the videos have only been added over the last week. So far, the channel has 15 subscribers, 138 videos have been watched, there are 15 subscribers and 2653 channel views.

SEE ALSO: Eros Ties Up With YouTube

Earlier, film companies Eros and Tips have hosted promotional channels on YouTube - just another way for them to get as much visibility as possible. Frankly, I think Google will have to be careful of the amount of promotional content they allow on the site; it’s one thing to host channels, but if promotions start taking up too much space on search results, people will eventually switch from YouTube to less cluttered sites.