BIG 92.7 FM Launches Local Search On Mobile
BIG 92.7 FM, the radio network from Adlabs Films Ltd, has launched mobile search on its short code 5454. The station has partnered with local search technology company OnYoMo for this. The service will allow users to search for restaurants, movies, florists, hotels, bookstores, coffee shops, electronic gadgets, etc. Presently, the service is available only in Mumbai, Delhi/NCR, Bangalore and Chennai, which will be extended to other towns and cities in the coming months.
May 3, 2007 8:12 AM ET
Posted In: Mobile, Search, Technologies / Formats
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Comments (5)
May 10, 2007 12:07 AM
There is another search company http://www.myquest.in that allows user to search Restaurants , Movies , Hotel and showrooms in Delhi , Mumbai And NCR. They are also providing the directory services in delhi and mumbai and yellow pages information in india .
Aug 6, 2007 10:22 AM
FM in itself being a User-based ‘and biased’ Generation platform should give fantastic results on SMS marketing.
The two way communication is a brilliant idea for the voice of the public to reach millions.
Dec 21, 2007 3:03 AM
both are cool.
Aug 5, 2008 7:49 AM
FM means “Full Masti” for me and should be for everybody ,after all it’s a part of entertainment industry and all of us know whats entertainment…isn’t it?
Feb 4, 2009 4:10 AM
Provides online booking of hotels in bangalore.Try this.